FlexiQuiz - QAI - Module #7 Quiz

1. Which financial statement is used for forward-looking estimates of a company's financial performance?

Income Statement

Statement of Shareholders' Equity

Cash Flow Statement

Balance Sheet

2. What is Customer Acquisition Cost (CAC)?

Marketing and sales expenses related to acquiring new customers

The average number of purchases per year by a customer

The price a customer is willing to pay for a product or service

The total profit generated by a customer over their lifetime

3. What is the primary purpose of financial analysis for investors?

Assessing the company's customer satisfaction

Assessing the company's market share

Determining the company's environmental impact

Assessing the company's performance

4. What financial metric is considered a rough approximation of operating cash flow?

Net Income

Earnings Per Share

Gross Margins

EBITDA

5. What is the primary purpose of a cash flow statement?

To calculate a company's net income over a specific period

To assess a company's total assets over a specific period

To report a company's total revenue over a specific period

To track cash usage and cash generation during a specific period

6. What does SG&A stand for in financial analysis?

Selling, General, and Assets

Sales and Gross Analysis

Sales, General, and Administrative

Shareholder's Gross Assessment

7. Which of the following is one of the three main categories of a cash flow statement?

Cash from Accounts Receivable

Cash from Marketing Activities

Cash from Operating Activities

Cash from Customer Relationships

8. What does EBIT stand for?

Earnings Before Income and Taxes

Earnings Before Interest and Taxes

Earnings Before Inflation and Taxes

None of the answers are correct

9. What financial statement provides information on a company's financial position, performance, and cash flow for a specific period in the past?

Balance Sheet

Statement of Shareholder's Equity

Cash Flow Statement

Income Statement

10. Private Investor B (PIB) is considering an investment in CompanyY, which operates a subscription-based newsletter service. PIB has gathered the following financial information from CompanyY:

Monthly subscription fee charged to customers: $19.99
Average subscription duration: 12 months
Monthly costs associated with providing the newsletter service: $2.50 per subscriber
Customer Acquisition Costs (CAC): $50 per new subscriber

What is the approximate Customer Lifetime Value (CLV)

$240

$300

$210

$170

11. What financial statement provides information on a company's profitability over a specific period of time?

Cash Flow Statement

Balance Sheet

Statement of Shareholder's Equity

Income Statement

12. Which of the following is considered a current asset on a Balance Sheet?

Long-term loans

Real Estate

Inventory

Equipment

13. What does "unit economics" refer to in a business context?

The analysis of a company's marketing and sales expenses

The profitability of a specific customer

The analysis of a product or service's cost and revenue

The overall financial performance of a company

14. What is the formula for calculating Net Income on an income statement?

Revenue - Expenses

Net Income + Expenses

Earnings Before Taxes - Taxes

Gross Margin - SG&A

15. What does the equation "Assets = Liabilities + Equity" represent on a Balance Sheet?

A company's total revenue

The company's total assets

The company's total liabilities

The accounting identity of a Balance Sheet

16. What type of financial statement provides information on a company's operating, investing, and financing activities for a specific period?

Income Statement

Statement of Shareholder's Equity

Cash Flow Statement

Balance Sheet

17. Which of the following is NOT one of the key financial statements used in financial analysis?

Income Statement

Balance Sheet

Marketing Statement

Cash Flow Statement

18. What is the formula for calculating Gross Margin?

Revenue - Cost of Goods Sold

Earnings Before Taxes

Gross Profit - Cost of Goods Sold

Net Income + Expenses

19. What does Net Working Capital (NWC) measure on a Balance Sheet?

A company's total assets

A company's total equity

A company's long-term liabilities

A company's ability to meet short-term obligations

20. What accounting method records transactions when they occur, regardless of when cash is received or paid out?

Accrual Accounting

Cash Accounting

Non-Cash Accounting

Net Income Accounting

21. Customer Lifetime Value (CLV) is calculated by dividing the total revenue by the number of customers

False

True

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